ETHICAL AND NON-ETHICS OF MARKETING OF DRUGS
Business ethics (also known as corporate ethics) is a form of applied ethics or professional ethics, that examines ethical principles and moral or ethical problems that can arise in a business environment. It applies to all aspects of business and is relevant to the conduct of individuals and entire organizations. There are many issues which are faced by the pharmaceutical industry across the world. These issues are listed below: Issues of marketing of drugs: The companies in the pharmaceutical industry spend billions of amounts in advertising or marketing management . The physicians or doctors are given free locus assignments. gifts, and commissions to prescribe the medicines of the particularc In many cases, the locusassignments.which are given to doctors for patients are not given to them. Instead of that, the patients are prescribed the medicines which benefit the doctors the most. The marketing experts of the c...